In October 2009, a patient outreach newsletter, OUCH, Optimism and Understanding Creates Hope, was launched. OUCH has become the corner piece of communication between ACTION PNP and the neuropathic/chronic pain community. It is a tool to provide articles, information, announcements, profiles and activity within the neuropathic pain community. OUCH makes pain sufferers understand we are not alone in our struggle. It has featured poems from young patients to articles from Dr. Angela Mailis-Gagnon to profiles on ACTION members and ACTION PNP members. The goal is to share, offer information and comfort – as pain sufferers, we need to know we are not alone.